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Indicators of Content Marketing Success for Strategies and Organizations was originally published on BruceClay.com, home of expert search engine optimization tips. Estimated reading time: 4 minutes Audience: Internet Marketers Top takeaways: • Content marketing budgets will grow this year. A quarter of marketing budget is for content marketing. • The most reported challenges of content . . . → Read More: Indicators of Content Marketing Success for Strategies and Organizations Authority + Trust = Conversions was originally published on BruceClay.com, home of expert search engine optimization tips. Estimated reading time: 6 minutes Audience: SEM Practitioners and Small Business Owners Top takeaways: • Building authority and trust takes effort, but pays huge dividends. • Trust and authority moves people to act, sometimes without even thinking about . . . → Read More: Authority + Trust = Conversions Social Media for Lovers: Lessons in Brand Voice was originally published on BruceClay.com, home of expert search engine optimization tips. Estimated reading time: 3 minutes Audience: SMM Practitioners and Brandvocates Top takeaways: • NBC’s “The Voice” hired Christina Milian as “social media correspondent” to bring a face to the brand’s social media interactions with fans. . . . → Read More: Social Media for Lovers: Lessons in Brand Voice Your Complete 2012 Guide for Tackling Important SEO Issues was originally published on BruceClay.com, home of expert search engine optimization tips. Bruce Clay Australia’s SEO Factors and Trends report is out, packed full of information on the key factors in 2011 that impacted search engine optimization, including tips on how to address them, plus a . . . → Read More: Your Complete 2012 Guide for Tackling Important SEO Issues Is Pinterest the New Social Media Echo Chamber? was originally published on BruceClay.com, home of expert search engine optimization tips. Estimated reading time: 5 minutes Audience: SEO and SMM Practitioners Top takeaways: • Use Pinterest to market content only if it makes sense to your target audience. • Fulfill the promise of your link and . . . → Read More: Is Pinterest the New Social Media Echo Chamber? |
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