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Increasing Site Speed: 8 Often-Overlooked Steps

by Jayson DeMers

How important is your website’s speed? When it comes to internet traffic, it’s critical – and that may be an understatement. Users expect their online experiences to move like lightning, and a slow-moving website can propel them to a different one in mere seconds. While many site owners know that speed . . . → Read More: Increasing Site Speed: 8 Often-Overlooked Steps

How do you break into SEO?

by Mike Moran

If you are in this business long enough, someone will come up and ask the question. To some of them, it is the most important question in their lives: “How do I break into SEO?” I honestly get this question several times a month. And each person that asks me . . . → Read More: How do you break into SEO?

10 Ways SEO Works for B2B Companies

by Jayson DeMers

When marketers think of SEO, they often misunderstand its relationship with B2B companies. Typically, SEO is associated with B2C organizations, since customer acquisition is focused on a positive brand user experience. It’s easy to forget, though, that marketing to other businesses still involves marketing to people and building relationships. The . . . → Read More: 10 Ways SEO Works for B2B Companies

A Simple Overview of Meta Tags

by Stoney deGeyter

It always amazes me at the number of people I come across who equate SEO with “adding keywords to meta tags.” As if SEO is a bag of magic beans that when properly placed, grow your site to a #1 ranking–you know, where the goose that lays the golden eggs . . . → Read More: A Simple Overview of Meta Tags

How Schema Helps Your SEO Campaign

by Jayson DeMers

Search engine optimization (SEO) is the internet marketing discipline that aims to increase your website or other online presence (such as a blog or social media page) and visibility within search engine results pages, such as Google and Bing. For example, if you’re a florist in Houston, your customers and . . . → Read More: How Schema Helps Your SEO Campaign