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Why Your SEO & Social Strategy Should Include Pinterest

You don’t have to be a lifestyle-type site to win on Pinterest, you merely need to make your brand fun and create interesting, shareable images. Pinterest offers other benefits, including social links generated from content shared on Pinterest.

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Google NSA Relationship Secrecy Continues Despite Courts Efforts

Google and the National Security Agency’s possibly secret relationship will remain secret. The Federal Appeals Court has upheld the NSA’s decision not to release information confirming or denying if they have a relationship with Google.

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Ford Retains Confidence in Facebook Ads as GM Quits

Automaker tells ClickZ it will continue advertising on the social site. While General Motors may halt Facebook advertising, according to a Wall Street Journal story today, Ford has a different attitude toward paid promotions on the social site.

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Life After Google Penguin – Going Beyond the Name

Don’t try too hard to look for dates and names of updates. Rather, look more to the effects as Google’s algorithm evolves so you can adapt accordingly. What really matters is that Google is looking harder at link spam now, so you should be too.

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7 Time-Saving Google Analytics Custom Reports

The right Custom Reports can be incredible time savers. Instead of spending time digging around for important metrics, you can find what you need separated neatly into columns for some analysis that will lead to some actionable insight.

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